Vibez behind the Vibe

A conscious fashion brand created by a first responderz, we believe in overcoming life’s adversities one positive vibe at a time. Our premium range of hoodies was made to inspire, encourage, and remind us all: when life hits us hard—reset, stay positive, and keep spreading those good vibes. 

Prince (Chief Executive Officer)

A law enforcement officer, entrepreneur, Ex-football & track runner athlete, Prince at his heart is a family-oriented person. He is who has learned from experience: having a positive mindset is what helps you overcome any of life’s hurdles. Prince spends his time motivating and encouraging people to believe in themselves, no matter their own doubts or those of others.

Brian (Chief Operations Officer)

A community leader, law enforcement officer, husband, and father of two boys, Brian is also an advocate for his son’s rare syndrome, ATR-X syndrome. While involved with many charities to help families like his in need, he is devoted to his community, coaching his son in football, and always creating an atmosphere of fun and good times.

Nikki (Director of Media Communications and Affairs)

Social media influencer whose personal life includes working as an insurance administrator in Ontario Canada,  raising her son and fur babies. Currently engaged to a US soldier. With a mission in life to continue to spread positivity in making our community a better place

Kelly (Creation/Digital designer)

Kelley has 15+ years of experience in the custom apparel industry.  Her passion for creativity has enhanced the quality of her work from logo creation/digital designing to embroidery to vinyl cutting decals and heat transfer vinyl to DTF.  Outside of work, she continues to enjoy using her creative abilities, spending time with her kids and anything that involves the water.  Whether it be the ocean, lake, pool, etc.